Fuse Privacy Policy

Last Updated: [08.05.2025]

This Privacy Policy explains how UserCRO, Inc., doing business as Fuse (“Fuse,” “we,” “us,” or “our”), handles your information when you use our website (fuse.is), platform, and related services (the “Services”).

Fuse does not sell your data and does not collect or store personally identifiable information (PII) beyond what is necessary to operate and improve the Services you request. In most cases, your connected account data remains in your control and is processed in real time without being permanently stored by Fuse.

By using the Services, you agree to the terms of this Privacy Policy. This Privacy Policy forms part of our Terms & Conditions.

1. Who We Are

Fuse is a Delaware, US‑based company that provides an AI‑native data intelligence platform for marketers and businesses. Our Services connect to your authorized live marketing and business data sources to generate analyses, recommendations, and presentation‑ready data stories.

2. Information We Collect

2.1 Information You Provide

  • Account Information – Name, email, company details, and any other information you provide when creating an account.
  • User Content – Data you connect or upload to the Services, including data from authorized third‑party integrations (e.g., GA4, Google Ads, Meta Ads, Shopify). You may also choose to provide additional company or business context (such as marketing goals, product details, or audience information) to help improve the accuracy and relevance of AI‑generated insights.
  • Communications – Messages you send to us via email, chat, or in‑platform messaging.

2.2 Information Collected Automatically

  • Device Information – Browser type, operating system, device type, IP address, and similar technical details.
  • Usage Data – Activity within the Services, including pages viewed, features used, and interaction patterns.
  • Cookies & Similar Technologies – Used to enable platform functionality, remember preferences, and improve your experience. See our Terms & Conditions for more.

2.3 Information from Third Parties

If you register or connect through a third‑party service (e.g., Google), we may receive associated account and authentication information as authorized by you.

3. How We Use Your Information

We only use your information for purposes directly related to delivering and improving your experience at Fuse.

This includes:

  • Providing and operating the Services you’ve requested
  • Keeping your account secure and preventing unauthorized access
  • Improving features, performance, and the overall user experience
  • Communicating with you about your account, updates, and support requests
  • Personalizing certain features or recommendations to make them more relevant
  • Meeting legal or regulatory requirements when necessary

Fuse does not sell your personal information to anyone.

4. How We Share Your Information

We only share your information when it helps us deliver a better experience for you at Fuse or when it’s necessary to protect your account and the integrity of our Services.

This includes:

  • Sharing with trusted service providers who help us run and improve Fuse, such as secure hosting, analytics, and customer support partners who are bound by confidentiality and security requirements
  • Sharing when needed to protect against fraud, abuse, or security threats
  • Sharing as part of a business transfer if Fuse is involved in a merger, acquisition, financing, or sale of assets
  • Sharing only with your permission when you have clearly agreed to it

We do not sell your information to anyone, and we never share your connected account data for advertising purposes.

5. Benchmarks & Aggregated Insights

Fuse may use your data to produce aggregated, anonymized benchmarks to provide industry insights and improve the Services.

  • Anonymization – Data is stripped of identifiers before use.
  • No Re‑Identification – Aggregated data cannot reasonably be linked back to you.
  • Opt‑Out – You may opt out through your account settings or by contacting support@fuse.is.

6. Data Security

We use commercially reasonable measures to protect your information, including:

  • Encryption – Data is encrypted in transit and at rest.
  • Access Controls – Restricted to authorized personnel with a business need.
  • Secure Infrastructure – Hosted in secure, industry‑standard data centers.
  • Monitoring & Audits – Regular vulnerability testing and security reviews.
  • Incident Response – Defined procedures for responding to security incidents.

While we take strong measures to protect your data, no method of storage or transmission over the internet is 100% secure.

7. Your Rights & Choices

You may have the right to:

  • Access and receive a copy of your personal information
  • Correct inaccurate or incomplete information
  • Request deletion of your personal information
  • Object to certain types of processing
  • Withdraw consent where applicable

To exercise these rights, contact support@fuse.is. We may require verification before fulfilling your request.

8. International Data Transfers

Fuse is based in the United States. If you are located outside the U.S., your information may be transferred to and processed in the U.S. or other countries where we or our service providers operate.

9. Children’s Privacy

The Services are not directed to individuals under 16. We do not knowingly collect personal information from children under 16. If we learn that we have collected such information, we will delete it promptly.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Material changes will be communicated via email or in‑platform notice. Continued use of the Services after changes take effect means you accept the updated policy.

11. Contact Us

If you have questions or concerns, contact us:

  • Email: support@fuse.is
  • Postal Address:
    UserCRO, Inc. (dba: Fuse)
    300 Delaware Ave. Suite 210, #570
    Wilmington, DE 19801